Strategic impacts of information technology investments on banking industry performance: evidence from a cross-country analysis for Brazil, United States, Argentina, Uruguay and Chile

Lunardi, Guilherme Lerch; Becker, João Luiz; Maçada, Antonio Carlos Gastaud

Abstract:

More and more industrial and services organizations have invested time, money and their own future in Information Technology (IT). Banks, in particular, have spent billions of dollars in IT, having their products and sevices basically supported by it. Identififying the IT investments and its impact is a very important point for the bank executives. This study evaluates the strategic effects of IT in Brazilian, American, Argentinean, Uruguayan and Chilean banks as perceived by their executives. The sample inclued 334 executives and the proposed framework evalutuated ten didifferent variables. In order to externally validate the questionnaire, results were analyzed considering, as isolated samples, (a) Brazil, (b) the United States, (c) Argentina, Uruguay and Chile, and, then, (d) as one group merging all data. The results highlight that (1) Competition, Products and Services, and Brrowers (Customers) are the main strategic variables affected by IT; in order to detect similar and distinct perceptions among the different countries` managers, we observed (3) Argentinean and Uruguayan, American and Uruguayan, and Brazilian and Argentinean executives have a very similar perception of IT impacts on banks; on the other hand, Brazilian and American executives present distinct perception. Strategic impacts of information technology investments on banking industry performance: evididences from a cross-country analysis for brazil, united states, Argentina, Uruguay and Chile.

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  • ICEAC - Artigos Publicados em Periódicos